You know what I love about the ReadyPod? I get to capture unique shots and special moments that I otherwise wouldn't. Because it's so quick and easy to use I'm able capture things and experiences at a moments notice. And, because it's so compact I can take it with me virtually anywhere. I especially like the way it improves the quality of my videos. You can see a world of difference between the shaky hand held shots and the smooth steady shots using the ReadyPod.